Designed with Curves in Mind

Fit for Me is a brand that lives in the Fruit of Loom family for plus-sized women. The company was looking for someone to handle social media and give it personality. The brand focused on a monochromatic look for their photography so I stayed close to that color scheme to match it best, mixing it up every once in a while. The motion already introduced in their social media is a stop motion look, so I integrated a cut-out look to give it more of a cozy homemade feel.